Storeware Acquires EasyFlow: Taking Forward A ‘Built for Shopify’ Product Options App

Storeware Acquires EasyFlow: A New Shopify Product Options App for Startise

With 2 months left in 2024, we have yet some massive news to share with our valued users and customers. We are thrilled to announce that Storeware, a part of Startise Group, has officially acquired the highly regarded Shopify app, EasyFlow! Building on the success of our existing Shopify apps, we believe that EasyFlow will expand and enhance the support we provide to Shopify merchants worldwide, improving their Shopify experience even more.

EasyFlow has already made a name for itself as the easiest and fastest product options app on the Shopify App Store. Shopify store owners do not need to spend countless hours setting up product options. With EasyFlow, you can create option sets in a minute, giving you more time to focus on growing your businesses. And now, we believe we can expand this app into something more powerful and promising. Let’s take a moment to learn more about how Storeware acquires EasyFlow and what this acquisition means for EasyFlow and Storeware in the upcoming days.

EasyFlow’s Journey to Becoming a ‘Built for Shopify’ App.

EasyFlow was developed by a London-based company. In October 2023, three talented developers set out on a mission to simplify the process of adding product options in the product listing of Shopify stores. Their vision manifested into EasyFlow, which swiftly became one of the top product option apps in the Shopify App Store, earning over 260 reviews with an impressively constant 5.0 rating within the span of 1 year. And so, within just a year, EasyFlow got the ‘Built for Shopify’ badge.

The Built for Shopify badge is the highest level of recognition for any Shopify app. Earning this prestigious badge means the app has met the highest standards for quality, design and performance. In the pool of thousands of Shopify apps, only 628 apps have the ‘Built for Shopify’ badge. And one of them is EasyFlow. This recognition underscores EasyFlow’s commitment to providing exceptional value and reliability, which makes it a trusted choice for Shopify merchants to power up their store’s efficiency.

Storeware Acquires EasyFlow

Balint Jakabos from London, the former CEO and Co-Founder of EasyFlow, reflects on their journey, “It’s been a great journey working on EasyFlow as with our product, merchants saved tens of hours of creating and managing product options. There is no better feeling than helping out a merchant and then reading their reviews about our app.”

Today, EasyFlow serves thousands of users globally and is growing continuously with a highly satisfied user base. Former Co-Founder Marton Kosdi-Kovacs, also a London native, adds, “I am super happy we managed to get this app so quickly to 250+ reviews and maintain a 5.0 rating. None of the top product options apps have this.”

A New Era Begins: Storeware Acquires EasyFlow

The founding team of EasyFlow has undoubtedly worked immensely well and hard on this product. And now, we are delighted to announce that we have taken over EasyFlow to drive its future enhancements under Startise Group’s dedicated Shopify brand, Storeware

Storeware Acquires EasyFlow

Storeware is known for creating advanced Shopify apps and solutions that empower thousands of users around the world. Having 4 Advanced Shopify apps in its suite, Storeware is getting more powerful day by day with top-notch services that ensure merchants experience the true potential of their Shopify stores. And among the Storeware-built 4 apps, 2 of them have also earned the Shopify Badge!

With our experience from one of our leading Shopify SEO apps called StoreSEO which has over 10,000 users, we are ready to elevate EasyFlow with new features, most-requested enhancements and improvements that will benefit all our users.

Balint Jakabos remarks, “It was great working on this app but now it’s time for us to move on. We recently started working on a new loyalty app that we are super motivated about, and it takes so much energy and work now that we can’t do this while still improving EasyFlow. It’s great to know, though, that it will be in the best hands possible with Storeware and Startise.

A Quick Overview of Storeware Apps

As mentioned, Storeware has 4 incredible apps for various categories but of course, all will help to grow a merchant anyway. Let’s have a glance at the best Shopify apps from Storeware:

1. StoreSEO: AI for SEO & Image [Built for Shopify]

Storeware Acquires EasyFlow

StoreSEO is one of our top Shopify apps which has earned the prestigious Built For Shopify badge. It helps to increase sales & traffic by improving your search engine rankings. This app enhances your store’s search engine optimization by automating SEO tasks such as generating meta titles, descriptions, and tags. Its AI-driven approach ensures quick optimization, leading to better Google rankings. As a result, your store gains higher visibility to your potential customers and increases traffic, boosting sales and customer engagement.

Visit website: https://storeseo.com/ 

2. BetterDocs FAQ Knowledge Base [Built for Shopify]

Storeware Acquires EasyFlow

BetterDocs for Shopify is another top product of Storeware, and it has earned the Built For Shopify badge too. It is a powerful documentation app for Shopify that allows store owners to build a robust knowledge base, including product FAQs and detailed store documentation. It provides an intuitive interface to create, manage, and display helpful content for customers. You can integrate live chat, including WhatsApp and Messenger, to enhance customer support, and it is designed to streamline your store’s help portal for a better customer experience.

Visit Website: https://betterdocs.co/shopify/ 

3. StoreFAQ – Product FAQ Builder

Storeware Acquires EasyFlow

StoreFAQ is designed to help Shopify store owners create and manage a comprehensive FAQ section for their online stores. By using StoreFAQ, you can easily add frequently asked questions to their store, which helps reduce support tickets by providing customers with quick answers to common queries. This tool enhances customer experience and ensures that your store runs more efficiently by addressing issues like shipping, returns, and product details.

Visit website: https://storefaq.io/ 

4. Google Reviews by Trust.Sync

Storeware Acquires EasyFlow

TrustSync app is designed to help Shopify store owners collect reviews from various platforms like Google, Etsy, and Trustpilot. The app automates the process by sending review request emails after orders are placed, completed, etc. while improving the credibility of your stores. This helps to build a strong and credible online presence by encouraging satisfied customers to leave reviews. 

Visit website: https://trustsync.io/ 

And now, last but not least, EasyFlow is the latest addition to our best Shopify apps list. And we can assure you that Storeware is the perfect home for EasyFlow. We also ensure that we deliver a streamlined, user-friendly experience for its users, empowering businesses to grow.

Why This Acquisition Matters!

The acquisition of EasyFlow is a significant step forward for team Storeware. By bringing EasyFlow into our portfolio, we are expanding our offerings with a feature-rich app. We are always here to enhance our capabilities to support Shopify merchants more effectively. 

This acquisition allows us to integrate our expertise in Shopify with EasyFlow’s innovative product options, creating a more robust and comprehensive suite of tools for online store owners. Our goal is to empower merchants and Shopify store owners with seamless solutions that save them time and increase their sales potential. 

M Asif Rahman

Founder, Startise

We are very committed to growing in Shopify and we already have 2 major apps with ‘Built for Shopify’ badge with 10,000+ merchants. So, when we got introduced to Marton, we fell in love with their simplicity, built quality and amazing growth of EasyFlow. We felt that Startise and Storeware could be the perfect home for it. Our entire team is excited to take forward what they have built and want to welcome all its existing users into our ecosystem with open arms and great support.

Looking towards the future, Storeware is committed to enhancing both the user experience and functionality of EasyFlow. With increased development resources, we will ensure that EasyFlow receives continuous feature updates, making it even more powerful and adaptable to customer needs. 

Our focus on faster support will also expand, offering not only live chat but additional ways and comprehensive self-service resources, ensuring existing users of this great product and new merchants who onboard in the coming days always have the help they need. This will foster a stronger community and more streamlined workflows, ultimately helping businesses to scale and succeed.

What EasyFlow Brings to the Table: Key Strengths And Innovations

Storeware Acquires EasyFlow

EasyFlow is packed with features that make it a standout choice for Shopify merchants. It has already achieved the ‘Built for Shopify’ badge which means it has all the requirements of the Shopify platform. Here are some of the key strengths of EasyFlow.

⭐ Infinite Product Options: It allows you to create an unlimited number of product options and variants effortlessly. You can add as many variant options as needed, allowing for total customization.

⭐ Customizable Experience: Let your customers personalize their products using text inputs, image swatches, dropdowns, checkboxes, buttons, file uploads, and more.

Upsell Opportunities: You can boost your sales by upselling relevant products like add-ons so that customers can customize their purchases and maximize their value.

⭐ Efficient Management: You can easily bulk edit and apply options to save time while managing your product offerings. 

⭐ Fast Load Times: EasyFlow ensures a smooth user experience with quick loading on the storefront.

Join Us on This Exciting Journey!

As we embark on this new chapter with EasyFlow, we invite you to stay with us on this exciting journey. Together, we can unlock new possibilities and enhance the Shopify experience for merchants everywhere. Stay tuned for updates as we roll out powerful features and improvements that will help you take your online store to new heights!

For any inquiries related to partnerships, support, or other communication needs, you can easily get in touch with us. Our dedicated support team ensures that responses are prompt and helpful. Hope you will have an amazing journey with Storeware and EasyFlow.

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